How to Determine if You Should Invest in Long-Term or Short-Term Stocks?

The investment world presents many opportunities, both short- and long-term. How do you select the good from the bad? It is all about due diligence and metrics.

Andrew Moran
By Andrew Moran
Edited by Taj Schlebusch

Published May 28, 2021.

There are various strategies you can employ when choosing whether to invest in long-term or short-term stocks. What follows below may help you:

Short-Term Stocks

A good example of a short-term stock in copper:

A year or two before the boom in copper prices, a large number of reports and analyses highlighted a supply deficit stemming from the falling output and rising demand. Also, expectations of pent-up demand from the coronavirus pandemic could have been the catalyst to buy copper stocks, like Freeport McMoRan or Rio Tinto.

If you enjoy monitoring trends and scanning the headlines on a daily basis, then short-term investments and trading are for you.

Long-Term Stocks

In the long term, there are many metrics to hone in on. Here are a few factors to consider before you decide:

  • Dividends: Has the company paid and hiked its dividend regularly? If so, this is a great long-term play.
  • P/E Ratio: What is the price-earnings (P/E) ratio? This metric determines if a stock is overvalued or undervalued. If a P/E ratio is high, it might suggest that the stock is in store for a pullback because it is overpriced. A lower P/E ratio indicates a potential value for long-term investors wanting to get in on the ground floor.
  • Analyst Ratings: Contrary to public opinion of late, analyst ratings are still superb resources since they have access, resources, and time to comb through intricate financials.

If you are a pro at investing, you can also study charts and determine the trend lines.

Final Thoughts

Ultimately, when it comes to both short and long-term investing, you need to outline your goals and price targets. Oftentimes, the best long-term pick is something that has been around for what seems like forever, such as Procter and Gamble, Colgate-Palmolive, Walmart, or GE.